Alexandre Silberstein
J.M Weston
Art Direction, design & production writing
"In parallel with their eco-responsible project called" Weston Vintage "inaugurated at the beginning of 2020, the J.M. Weston house wanted to make two educational films (or - guides) around the restoration and maintenance of its shoes. In order to be as close as possible to the brand's DNA, the artistic direction of the film turned towards the mixture of 3D images, archival images and images shot in studio playing on games of shadows, projection and animation. The writing of the voices and the sound environment was produced in collaboration with Edgar Delambre."











